Unexpected Adds Placement for Online Casinos Campaign

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Online Casinos Archive » Unexpected Adds Placement for Online Casinos Campaign

Unexpected Adds Placement for Online Casinos Campaign

28 Aug 2006

If you think that by stepping into a public washroom to refresh yourself, you will have some time off online casinos, then you are mistaken. Party Poker, one of the most respected and successful online casinos, has launched a new and daring online gambling campaign. The objective of the new marketing campaign is to reach as many people possible, and in a place where they have no other option but to look at the online casinos site's brand - public washrooms.

The mirrors of some 300 public washrooms across Britain have been covered with the online casinos site's logo and a slogan saying "Got a Bad Poker Face?" People using the mirror will have to look directly at the advertisement and in that way familiarize themselves with the online gambling site. This is quite an aggressive, yet entertaining approach for online casinos marketing, and it will surly yield feedback. A funny line makes it easier for people to swallow the pill of online casinos gambling, and the campaign is a favorable one.

Online casinos firms that advertise their business at public places, and appeal for a wider audience benefit the entire online casinos industry as they raise awareness to the option for online gambling. Next time you head to a public washroom in the United Kingdom, keep your eyes open and you might witness one of these adds yourself. The internet is all around us, and with online gambling being a part of the internet world, they are all around us as well. That is the notion that the marketers over at Party Poker was apparently trying to establish.

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