September 21, 2004 -- EmployeeROI today announced that Muriel Siebert, chairwoman and president of Muriel Siebert & Co., Inc., is one of the keynote speakers for their Women's Leadership Breakfast on September 22, 2004 in midtown Manhattan. Ms. Siebert will speak about the secret of making a difference in business and in life. Women need to take stands, take risks, take responsibility because what American business does affects the lives of individual people." Ms. Siebert is the founder, chairwoman and president of the national stock brokerage firm that bears her name, Muriel Siebert & Co., Inc. She established the firm in 1967 when she became the first woman member of the New York Stock Exchange. In 1975, the first day that New York Stock Exchange member firms were permitted to negotiate commissions, Siebert became one of the very first to announce that it would become a discount brokerage house. From 1977-1982, Ms. Siebert served as New York States first woman Superintendent of Banks, with responsibility for the safety and soundness of all banks in New York State. This was the highest position in banking supervision or regulation ever obtained by a woman at the time. In 1999, while president of the New York Womens Agenda, a coalition of over 100 womens organizations, Ms. Siebert developed a Personal Finance Program to improve the financial literacy of our nations young people. The program was initially designed to teach two essential financial management skills managing a checkbook and understanding the use and abuse of credit cards. The program is currently being taught in New York City high schools as part of the economics curriculum for seniors, and has recently been expanded to include such topics as the basics of money, banking, credit, budgeting, taxes, insurance, investing, etc. It is scheduled to be city-wide in the spring of 2005. The Council of the Great City Schools, a coalition of the nations largest urban public school systems, has forwarded the program to each of their 60 member cities. In keeping with her personal agenda, Ms. Siebert hopes to see this program established nationally. This EmployeeROI executive symposium for women should help more women advance directly into top decision making roles, Ms. Siebert said. More importantly, this pro-active effort can help women establish their individual "executive-brand" as they climb the ladder. Im excited about addressing this prestigious group. Ms. Siebert said. About Employee ROI: Employee ROI is an executive education and management consulting firm offering organizational development, leadership development and specialty executive search consulting services. Since 1991, Employee ROI has helped our clients attract, assess, coach, retain and train the leaders they trust to steer organization wide change, to inspire confidence, to lead innovation and to drive productivity. Employee ROI has in recent years become best known for its executive symposium for women business leaders.