Mansion, a leading online casinos firm, reached an agreement with the Manchester United Football Club to receive the sponsorship contract over the soccer team. Manchester United is one of the most famous soccer teams in the world and this new sponsorships deal is a huge promotional advantage for the online casinos firm, Mansion. The contract is a four-year contract that will cost Mansion a total sum of GBP 60 million. This overwhelming figure makes this contract one of the biggest contracts in the world of football, and will give the online casinos firm the privilege of having its logo all over the red United soccer shirt.
The online casinos firm's offer was favored by the football club over some other offers made by big industry names, such as LG and O2. Manson's online casinos will enjoy massive publicity once the new shirts are on the soccer field. Not only Manchester United fans are watching the team's matches, but almost every soccer fan around the world keeps close watch over the teams progress. This fact is exactly what brought the online casinos firm to sign the contract.
Manchester United is an international symbol, and being associated with the Manchester United name and club will be very positive for the online casinos firm. This kind of positive publicity is what a gambling site needs to bring new players to join in. Mansion is especially interested in reaching the audience at the Far East, a place where the soccer team also have many followers.